iPad users more likely to buy online
A recent report from Nielsen’s new Connected Devices Playbook surveys more than 5,000 consumers who already own a tablet computer, eReader, netbook, media player or smartphone – including 400 iPad owners shows that iPad users are more likely to buy online.
We feel that Marketers doing PPC campaigns should look at how they can better channel their funds on AdWords if they would like to target iPad users.
Below is a link to more of the findings:
http://blog.nielsen.com/nielsenwire/consumer/the-connected-devices-age-ipads-kindles-smartphones-and-the-connected-consumer/
If you are keen to know how we can help you achieve better targeting at iPad users, contact AdVantage SEO at +65 9450 0295, or http://www.advantageseo.sg/contact-us
MM Lee’s Last Farewell To Wife, Madam Kwa Geok Choo.
I read with heart-ache on MM Lee’s eulogy for his wife, Madam Kwa Geok Choo.
Its with great respect that we at AdVantage SEO would like to pay tribute to Madam Kwa Geok Choo as well.
Madam Kwa Geok Choo had contributed both directly and indirectly to Singapore’s growth from the early days.
As the saying goes: “There is a great women behind every successful men”. This could not be more true I guess.
Here’s a PDF of MM Lee’s eulogy:
MM Lee’s Last Farewell To His Wife, Madam Kwa Geok Choo
Google Instant: Is SEO Still Relevant?
Google launch its latest enhancement to search, Google Instant, on 8th Sept, 2010.
“Google Instant is a new search enhancement that shows results as you type. We are pushing the limits of our technology and infrastructure to help you get better search results, faster. Our key technical insight was that people type slowly, but read quickly, typically taking 300 milliseconds between keystrokes, but only 30 milliseconds (a tenth of the time!) to glance at another part of the page. This means that you can scan a results page while you type.” Source
You can listen to more about Google Instant in the video below:
In fact, every other article I read about Google Instant says that this is the end of SEO.
An articles says that, if you are searching for “red striped socks”, and “Redbox” or “Red Stripe beer” showed up in the query, the user may deviate from their original search.
If you click on the other suggested answers from Google Instant, chances are that you are distracted by the “Google Suggest” function rather than your intent of search had changed.
End of the day, if your purpose of search is to buy a “red striped socks”, you would go back to your query to search for it again.
Another article says “no two people will see the same web results”. well, but that is “Personalised Search” which had already been around.
I don’t agree that Google Instant would affect the basis of SEO.
The simple theory is: Why is the user searching in the first place if he doesn’t know what he wants? To try out Google Instant?
If your site is not properly optimized for the right keywords in the first place, you are not getting anywhere, be it Google Instant or not!
This is the simple reason that I feel that SEO is still relevant (not because that this is our business).
In fact, if you had done a good SEO effort, you site should come up Tops due to Google Instant.
Nevertheless, most SEO practitioners are having a wait and see attitude and in fact, I don’t seems to find any Singapore SEO players commenting on this topic.
For the time being, Google Instant is not available in Google Singapore yet, as it is been rolled out in phrases. But if you want to try it out, go to Google.com.
Keen to know how we can get your site more traffic regardless with Google Instant, call us at +65 6640 9987, or visit our SEO Singapore site.
How Google Works
How Google Works
As a company, Google focuses on three key areas: Search, Ads and Apps. Search is our core technology; ads are our central business proposition; and apps are the umbrella over our web-based software that you can access anywhere, any time. While each of these has a lot of technology under the hood, the basic tenets for Search, Ads and Apps are very simple. We’ve created some short videos explaining the principles behind our core services. For more information or to share your thoughts, visit ourHelp Forum.
How Search Works
http://www.youtube.com/watch?v=BNHR6IQJGZs&feature=player_embedded#!
Source: http://www.google.com/howgoogleworks/
Search Engine Optimization Singapore is the process of improving a website such that it best follows the Search Engine’s algorithm, and eventually gets the website highly ranked on the natural results, and thus more traffic.
Google has a complex set of 200 algorithms!
If you like to know how you could get yourself on the first page of Google’s natural results, look for a good Singapore SEO agency to advise you. Contact us at +65 9450-0295 or info@advantageseo.net
Top 10 rank for Singapore SEO!
After 6 months of hard work, it is great to see your site rank in the Top 10 for one of the most challenging word to optimise for.
Top 10 for Singapore SEO!
Although only on the number 10 ranking for “Singapore SEO“, it was not by any means an easy task. Comparing the nine other sites on the same results (SERP), in terms of Domain Age, we are the youngest site (slightly over 6 months).
Google ranks sites base on their “trust’ value of that site derived from over 200 algorithms. A few basic algorithm are : Domain Age, Site content and backlinks. The longer a site had been around, i.e. older domain age, its ”trust” value with Google increases and thus its ranking improves. Been a younger site, we need to prove lots more by writing good and relevant content and build quality backlinks, so as to win the “trust” value of Google.
While most of our time had been spent on helping our clients, I am personally thankful for the dedication and hard work of our team.
Well although we had not relied on this result for our growth, this result does helps to boost our spirits!
Thank you Team!
Adrian Ang, Business Director
P.S. > If you are keen to know how we can help your website achieve top rankings, contact us today at +65 94500295 or email http://www.advantageseo.sg/contact-us